What is our Local Search Enhanced Business Information Service and why do you need it?

The short answer to this question is actually very simple, if you have a business, you need to be easily found by prospective customers and this service helps do just that. Continue reading if you are interested in the long answer...

Today, the majority of consumers look to the Internet when searching for a business, product, or service. When people search the Internet they usually enter a business or service type or a product description. Local Search providers like Yellow Pages, Google Places, and Yahoo Local to name a small few are among a growing number of specialty business registries that combine the general capabilities of a search engine with a map-based engine to provide both information about a business and directions for finding this business.

Did you know that there are literally hundreds of these Local Search providers on the Internet? Did you also know that your business is probably already listed in most of them? So how did they get your business information? The answer is that they found it on the Internet. Maybe they found your existing website and captured your business name, address and phone number. They may also have found your business listing is State or Federal public domain databases or in the Post Office database? It doesn't really matter where they found your business information -- or does it?

The fact is that it does! In general, this organic data that is farmed from many sources across the Internet isn't reliable, trustworthy, or complete. If you take the time and do some investigating on your own, you may find your business listed with inconsistent and incomplete information in many of these Local Search directories.

Another growing problem with these organic listings is identity theft. Unscrupulous businesses are claiming other business listings and substituting their own contact information (phone number and website) for the legitimate owners (see related article).

Amherst Partners' Local Search Enhanced Business Information Service can help solve many of these shortcomings and put you in control of your business information for an affordable price. Amherst Partners through our channel partnership with Localeze can gain control of your business data, enhance it, audit it, and distribute it to hundreds of Local Search Providers for discovery by potential customers searching the Internet. Since 2005, Localeze has evolved rapidly into the undisputed leader in the Local Search industry and the largest provider of business listings identity management.

Benefits of gaining control of your business information:

• Your information will be flagged with a high confidence score by major Search Engines and Local Search providers resulting in better page ranking.
• Your information will be consistent across all of the major Local Search providers resulting in a more consistent and accurate profile of your business as seen by potential customers.
• Your business will be categorized correctly relative to the products and services you provide with standard tags and keywords that are consistent with your business categories.
• Your business can optionally be tagged with custom keywords that are specific and unique to your products and services.
• You can add your own custom tag-line
• You can add optional information about your hours of operation, payment options, languages spoken - all of which helps potential customers find you.

Here are some of the benefits of signing up with Amherst Partners for this service:

• We will create or update your key business information in Localeze's master database
• We will audit and maintain your data on a regular basis to assure it is always current. By auditing your data every 30 to 60 days, your listing maintains it's high confidence score.
• We will help you choose appropriate categories and keywords that enhance your business information
• We will claim and setup a Google Places listing for your business - this works in conjunction with the enhanced business information.

This is a free registration for anyone interested in gaining access to additional information that may be offered on our website from time to time. It is completely free and we won't sell your contact information to anyone although we may use it from time to time to email you about special offers.